E-Book Marketing Using Custom PayPal Buttons

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E-Book Marketing Using Custom PayPal Buttons



The industry of Ebook creation and marketing is a blooming one at the moment. A lot of writers have decided to publish themselves as Ebook authors and their number continues to increase. One reason why the Ebook industry is loved by many is because of its ease of access. Just think of it, if time is a very vital factor for you, then buying Ebooks online would provide you with all the convenience that you are looking for.

By purchasing Ebooks on the Internet, you wouldn't have to go out anymore to buy a book. You can have your book instantly saved to your computer. No personal UPS required for payments!

Starting The Business

So, if you're interested in selling your own Ebook, there are a couple of tools that could help you to get paid easily. One of the most popular tools would be PayPal. This system can place a special PayPal button on your site that says "Buy Now" or something similar, which your customers can click to complete their purchase.

Here all you'll need to have is a PayPal account, which you can startup for free. The beauty here is that your customers that would be buying your Ebook through PayPal are not required to have their own PayPal account. All they need to do is click your PayPal button and they would be redirected into a page in which they could simply use their debit card or credit card to pay you. Once they do, PayPal would direct your client to the Web page in which they can download your Ebook. It's that easy and simple with PayPal!

However, even though you can setup a PayPal account for free, it would still be the best to have a premier account if you're planning to use it for your business.

How To Setup Your PayPal Button

First you should sign in to your account and click "Merchant Services". Then click on the "Buy Now" button from "Tools for Existing PayPal Merchants." A form will show where you should fill in information about your product.

After filling in, pick out the style of the "Buy Now" button that you would want to have. You have the option whether your button would be encrypted or not. If you encrypt it, you have the security of avoiding hackers to access your site, changing your products price, and changing the account number where the money would go to.

Click on "Add More Options.", and you will be directed to a page where you can click "Customize your buyers experience." This option would give you the chance to place your EBooks download page. In this way your customer will be directed to it after completing the payment.

Lastly, click on "Create Button" and you would be given the html code for your button. Add up the code to your site and viola, let the money come in!

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