iPhone: Catering For The Target Market

iPhone: Catering For The Target Market



Since the iphone was released to the public, the buzz on its effect to apple users has been incomparable. A lot of people drooled over the gadget but what they are unaware of is the fact that it took developers two long years before they could perfect the popular smart phone of today.

What's Striking For The iPhone Users?

Overall, the users lauded the interface of the iphone. Due to the fact that it permitted everyone to revel in the features of the phone, which back then, was a realm for teens and geeky people.

Mac OS

Since most people often have a hard time syncing their data, the iphone offered a solution to the problem. For it used a MAC OS X, an operating system that would enable one to sync their data without any hassle. The iTunes was among the distinct features of apple products which they have also included in this mobile phone. With the iTunes known for its continuous updates for better services, the iphone offers retrieval of music, video and even movies.

One of the most vital concerns of mobile phone users these days is the capacity of their mobile phones to connect to the internet. With the iphone you can log on the net by Wi-Fi or by EDGE, which will also allow you to browse and to view sites to check your email and even retrieve your current location through the Google maps.

Youngsters Against The Not So Young

Mobile phones are hot concepts for teenagers; this is what the creators of iphone disproved by presenting a phone with enhanced features but could be easily learned by inexperienced users. Instead of using the complicated key layout, they settled in using the typical QWERTY layout so that users could sensibly spell out things with ease.

Moreover, they also exerted some effort to make the theoretical features more comprehensible like what they have done with call conferencing and call waiting. Overall, the iphone being a revolutionary phone has so much to offer. But what the creators need to focus on would be lessening the learning curve period for mastering the entire iphone, because it hinders them in capturing the entire market especially the older generation.

They have predicted that the iphone would be thrilling for young people, but they said that it is highly possible that mature adults would also appreciate it. Actually, this has almost been the same forecast they made with their MAC products but it turned out that it boomed in the older age bracket.

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